The Communications team ensures members stay informed on all NHPC and industry initiatives and it supports all other departments in any written and publicly presented communications. They also manage content for the NHPC website, email newletters and bulletins, and social media sites.
Elaine Sutton - Communications Manager
Noelle Goff-Kurlander - Digital Communications Advisor
Claire Penney - Communications Coordinator
Carissa Lynn - Media Relations and Marketing Coordinator
Juliana Facchini-Rakovich - Communications Coordinator
Elaine joined the NHPC in February 2014. She brings over 30 years of experience in executive level communications, mergers/acquisitions, marketing, advertising, brand, and electronic communications. She considers herself fortunate to have been involved in major initiatives through positions in corporate, government, various utilities, benefits, and health and wellness. She has owned and operated her own communications consulting business, providing strategic planning, and executive coaching services.
Elaine is an accredited member of the Canadian Public Relations Society. Over the years, she participated as a CPRS Board member, accreditation judge and awards judge for both CPRS and IABC. She and her teams were awarded two CPRS National Awards of Excellence and a number of other CPRS and IABC local and international awards. As well, she is a certified trainer of trainers in change management and has had the opportunity to train in many specific communications disciplines in Canada and the US.
She is particularly pleased to have joined the NHPC to expand her interest in all aspects of health. She practices meditation and has attempted the twists and turns of yoga. This position will provide her with the opportunity to learn more about natural health and apply it to her very busy life.
Elaine comes from rural Alberta, having been thrust into big city life in her teens. A true Albertan, Elaine wouldn't choose to live anywhere else in the world. She is a life-long learner, having taken training in culinary arts, interior decoration and landscape design — just for fun. She plans her gardening adventures throughout each winter and can be found wandering greenhouses or her back garden in the summer.
Noelle has been working with the NHPC since 2006, when she first started in the Membership department. She soon moved into a Quality Assurance position, where she continued to work closely with the Membership department and started using her technical skills to help the Communications department. She officially became part of the Communications team in early 2013.
As Digital Communications Advisor, Noelle is responsible for website development and updates, database and email system management, quality assurance for web and print materials, and statistics and reporting.
Being an avid computer user from a young age, Noelle incorporated her interest in computers into her academic studies in Archaeology and History. She continues to find ways to use them in her work at the NHPC to streamline processes and improve the user experience.
Noelle believes that natural health practitioners are essential to the national health care system. Their inclusion makes a more robust system that is better-equipped to provide flexible and effective health care.
As a graduate of MacEwan’s Professional Writing Diploma Program and Bachelor of Communication Studies Degree, Claire has learned to skillfully communicate her ideas and her writing through a variety of visual, digital, and written mediums.
Claire is a communications tactician with a love for creative problem solving, media relations, advertising, PR writing/editing, digital communications, and multimedia work. Claire always brings her trademark creativeness into her work, whether it’s an annual report, video, multimedia presentation, article, or technical document.
When not watching Downton Abbey, pursuing social media, reading, or drinking coffee, she is committed to the advancement of her province, her city, and her communities and is a passionate blogger.
Carissa has worked in the non-profit sector for the past four years. Her communications and media relations experience, paired with her passion for natural health, makes her a wonderful fit for her position with the NHPC.
Her unbridled enthusiasm for the field has inspired her to continuously learn about the evolving communications function. She is finishing her Public Relations diploma from the University of Victoria and will begin the Royal Roads University’s Professional Communication Bachelor’s Degree in April 2015.
Carissa comes from a family of natural health practitioners; her grandmother and two aunts are registered acupuncturists and massage therapists. Carissa is an animal enthusiast and has a cat named George, who she believes to be the cutest thing on four legs. She also enjoys adrenaline-seeking activities, such as white water rafting, skydiving and snowboarding.
Juliana's passions for creating communication strategies and crafting marketing campaigns have led her to a position with the NHPC. As one of NHPC's Communications Coordinators, Juliana works on a variety of projects, including writing and editing communication plans and content for the NHPC conference series, the NHPC News, and various social media platforms.
As a graduate of Grant MacEwan's Bachelor of Communication Studies Degree, her desire to learn doesn’t end there. In addition to speaking English, Portuguese, French, and Spanish, she aspires to challenge herself and acquire a new language in the years to come.
Juliana enjoys travelling, bingeing on Netflix, and considers her favourite unofficial holiday to be "Oscar® Sunday".